Over the last 40 years, Randy Watson has been a giant in the boot business. He’s led companies like Justin, Lucchese, Tony Lama, and Nocona. He’s developed personal relationships with factories that pour generations of experience into creating hand-crafted works of art, he’s worked side-by-side with leather suppliers around the world to source only the highest quality materials, and he’s learned the value of partnering with retailers to ensure the right product gets delivered at the right time.
Shortly after retiring from the business – something incredible happened. One after another – vendors, retail partners, and factories all personally reached out to Randy – wanting the opportunity to work with him again. To make something great with him.
Armed with decades of experience at the highest level, long-lasting relationships in the industry, and a genuine love for the outdoors and the western lifestyle – Randy set out on a mission… to make boots he’d be proud to put his own name on.